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07/07/2010 - "Scandinavian Meeting" & Sound Reinforcement demos
One more international event at Proel italian headquarters in Sant'Omero, Abruzzo.
Faithful to a strategy based on a costant dialogue with its partners and on the consolidation of professional exchanges through goal-sharing, Proel organized a meeting for all distributors and dealers from Scandinavia.
The Scandinavian Meeting, which is part of a program full of events for the most important distributors from all over the world, was arranged to present the company's newest products and features to its customers from Denmark, Norway, Sweden and Finland.

«In 2009 distribution dynamics in the Scandinavian Countries changed», explains Kenneth Bremer, Proel's Sales Manager for Northern Europe. «We now work with many more companies in Northern Europe in order to ensure a through coverage of the whole area. The professional Audio market is very competitive and to promote Proel products in these Countries is likely to widen our market share. We chose to host our most important Scandinavian distributors and dealers at Proel's Italian headquarters to take one more step in that direction and to have the opportunity to introduce Proel to those who still did not know it in an enjoyable, yet professional, context».

During the event, Proel's guests - especially Product Managers - took part in seminars, watched demos and visited Proel logistics and production sites, thus widening their knowledge of Proel's product lines.
During the AXIOM System demo, the Scandinavian guests were able to experience the power of a system that included two speakers, AX3210P and AX2265P linked by a new coupling bar, KPTAX3222I. With the support of EDGESW121P subs, the system was placed in the large square in front of Proel's Logistics Hall, with excellent results.

The event was an important professional opportunity, but it included several entertaining breaks “seasoned” with the taste of Abruzzo's culinary tradition.


 
  Scandinavian dealers & distributors
   
 
  Proel AXIOM demo
   
 
  Products presentation